Through Acquisition, Motorsport.com Launches Digital Platform in Ukraine
MIAMI (June 21, 2016) -- Motorsport.com, a Miami-based technology and digital content company, today announced that it has expanded its Eastern European footprint by adding business operations in Ukraine through acquisition of F1-Ukraine.com.ua.
With the announcement, Motorsport.com – UKRAINE becomes the Company’s 21st edition of the most-read digital motorsports platform in the world.
“Expanding our editorial footprint across Eastern Europe further strengthens Motorsport.com’s position as the go-to source for auto racing in the region,” said Motorsport.com Editor in Chief, Charles Bradley. “Ukrainians will now be offered the most comprehensive motorsports and automotive-related content on the web.”
The decision furthers the Company’s strategy of splitting its content into autonomous multiple language-based platforms, which will geo-target and tailor its comprehensive motorsports coverage by region.
“With a population of nearly 45 million, Ukraine is an important market with a unique and dynamic motorsports audience. Ukrainian race fans want to receive the highest content about F1, MotoGP, World Endurance Championship, World Rally Championship and more. Motorsport.com is the clear choice in providing the comprehensive auto racing coverage our country covets,” said Roman Galimon, editor of F1-Ukraine.com.ua.
The new Ukrainian-language region is now available online.
“Expanding our global platform into the Ukraine highlights our advance in-house technology capabilities in providing our worldwide customers high-quality motorsports editorial content in native tongue,” said Oleg Safronov, CTO, Motorsport.com. “Led by our talented in-house engineers and programmers, we are able to create and distribute content in regions that our competitors can only dream about.”
Veteran Journalist Roman Galimon to Lead Editorial Efforts for Motorsport.com – UKRAINE
Motorsport.com today announced that respected motorsports journalist Roman Galimon has been appointed Director of Motorsport.com – UKRAINE. His appointment is effective immediately.
As the leader of Motorsport.com – UKRAINE, Galimon will oversee the local editorial office operations and content policy, and report directly to Motorsport.com Editor in Chief Charles Bradley, who manages the worldwide editorial direction of the brand.
“We are excited to have Roman Galimon lead our Motorsport.com – UKRAINE team,” Bradley added. “Through his leadership, our new offerings in Ukraine will offer its readership expanded coverage from our world-class editorial team including breaking news, in-depth analysis, exclusive videos, team and driver features and more.”
Previously to joining Motorsport.com, Galimon was creator and editor of first Ukrainian website specific to Grand Prix racing, F1-Ukraine.com.ua, which was established in 2005.
“I am very proud to be a part of Motorsport.com’s team. Its decision to enter Ukraine will increase our readership by giving them the industry-leading editorial coverage of all things motorsports,” said Galimon. “There is no better digital media platform in the world that can provide the depth and breath of auto racing coverage than Motorsport.com. Our team is excited to join the incredible editorial staff and begin creating and sharing the best motorsports coverage in the world.”
Motorsport.com is a Motorsport Network company.
Formed in 1994, Motorsport.com is technologically advanced international digital media group specializing in motor racing content offering 21 editions in 14 languages, 24 hours a day, seven days a week. It is part of the Motorsport Network.
For more information contact:
Scott Sebastian: M +1 312.519.5040
Vice President of Public Relations and Marketing