Former Bentley CEO's villa open to customers
The Bentley universe now extends to luxury hospitality services, in a home previously reserved for the CEO.
Like many premium automotive brands, Bentley Motors' reputation for luxury combines generations of craftsmanship with engineering expertise and cutting-edge design.
Bentley has evolved over the decades, channelling its brand DNA into new areas of contemporary luxury living. By collaborating with renowned craftsmen, engineers and designers, Bentley is now extending its plan of attack into luxury furniture, architecture and exclusive experiences, offering, in the brand's words, "the ultimate in personalised personal expression and exclusivity to the world's most discerning clientele."
To embody this in practical terms, Bentley has unveiled 'The Mews', an exclusive experiential space for customers close to the factory in Crewe, UK.
The Mews is Bentley Motors' new English country house. The historic property, previously the private residence of Bentley's CEOs, has been architecturally redesigned and refurbished.
Furnished with key pieces from the Bentley Home collection, it is the only place in the UK where this collection can be seen.
Complementing the CW1 experience and factory tour, allowing the brand to offer its most valued customers an intimate space for bespoke commissions, the venue expresses the history and values of the brand. It serves as Bentley's showcase to the world and is designed to pamper the most exclusive of customers in an elegant and sophisticated 'country retreat', nestled in lush parkland amidst the picturesque and tranquil Cheshire countryside.
The magnificent property benefits from private gated access leading to a wide driveway framed by lush parkland. It is a short drive from the Bentley factory and an hour from Manchester Airport and Piccadilly station.
As you can see, you won't find this place on Airbnb, and staying there will only be possible if you sign a cheque for a prestigious car! But don't worry, there are still some lovely leafy inns available in England.
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