We've seen so many commercials in our lifetime as automotive journalists that we thought nothing would surprise us by now, but not today. In a cool way to showcase its bespoke colours, Porsche North America collaborated with Pretty Cool Ice Cream to bring Americans a taste of the automaker's paint colours in ice cream form.
No, the ice cream flavours don't have paint in them. Rather, the small handmade ice cream company in Chicago, Illinois produced bespoke flavours inspired by a number of Porsche custom colours. Even better, the special ice cream flavours (with equally special packaging) were delivered using a bespoke Porsche 911, as seen in the video above.
Gallery: Porsche x Pretty Cool Ice Cream
The limited-edition ice cream pops were made in celebration of National Ice Cream Day on July 17. The five flavours are Mint Green, Strawberry Red, Macadamia Metallic, Frozen Berry Metallic, and Lime Gold Metallic – each having distinct recipes from the other.
"This has been a fun project and one we hope will evoke a smile, just like the customizable colors available on all of our cars. We genuinely thought there weren’t many things cooler than one of our special colors for your dream Porsche, but this ice cream might just have that beat," said Ayesha Coker, Vice President of Marketing of Porsche Cars North America.
Little to anyone's knowledge, the owner of Pretty Cool Ice Cream, Dana Salls Cree, actually grew up close to the brand. Cree's uncle, nicknamed "Targa Dan," had a passion for restoring Porsche vehicles, with over 200 cars brought back to life in the span of 50 years.
"Similar to all Porsche sports cars, the ice cream pops are truly a passion project that I couldn't be more excited to share," Cree shared.
The Porsche x Pretty Cool Ice Cream limited edition ice cream pops were available in the ice cream maker's location in Chicago on July 17. They will also be available at select Porsche events this year.
Source: Porsche