The limited-edition car is something special.
For 20 seasons the German carmaker and the motorcycle grand prix world championship have been in partnership, with BMW supplying safety cars and course cars to the series.
This year, however, the manufacturer is doing something a little more interesting. The top qualifying performer in the series will receive a limited-edition M3 CS, finished in Frozen Dark Blue paint with a two-tone Merino leather interior.
'The new BMW M3 CS is an impressive high-performance car, and I am confident that the prospect of this fantastic prize will provide our riders with even more motivation to give it their all in qualifying,' said Pau Serracanta of MotoGP promoter Dorna Sports.
The car comes with a 3-litre turbocharged six-cylinder engine that produces 453bhp and 442 lb ft of torque, which transmits to the road via a seven-speed dual clutch transmission. The 0-62mph dash is handled in a brisk 3.9 seconds, while the top speed is limited to 174mph.
Points will be awarded to riders during qualifying over the course of the season, with the best rider picking up the BMW M Award and the keys to the rare M3 CS.
This isn't the first time BMW has given a prize to the top qualifier in MotoGP – in fact, the brand has given away a new M car to the best qualifier for 16 years now. Last year's winner Maverick Viñales received a brand new M4 CS, while 2016 winner Marc Marquez got an M2 Coupe.