Land Rover's latest SUV makes its US debut in New York.

Ellie Goulding is the latest celeb to jump on the JLR wagon, helping out Land Rover as it launches it new Range Rover Velar SUV at this week's New York Auto Show. Priced in the UK from £44,830, the new Velar slots between the Evoque and Sport and is set to rival the likes of the Porsche Macan and Jaguar's own F-Pace SUV.

The 30-year-old pop star performed live at Hearst Plaza, Lincoln Center in New York and the show was broadcast online for the whole world to see. She was one of the first to get behind the wheel of the Velar during the model’s US launch party organised in Manhattan, considered by Land Rover as being the “Metropolitan home of Range Rover.” Apparently.

2018 Range Rover Velar U.S. debut with Ellie Goulding
2018 Range Rover Velar U.S. debut with Ellie Goulding

Tomorrow, the singer will attend an auction 2018 Velar will be sold off for charity. All proceeds from the sale will be directed to the East Side House Settlement, which is a non-profit organisation responsible for providing education and social services in the Bronx and north Manhattan areas. Land Rover points out the winning bidder will be among the first customers to take delivery of the plush SUV.

Read more about the Range Rover Velar:

Originally introduced at the Geneva Motor Show last month, UK buyers of the 2018 Range Rover Velar will get a choice of six engines: ranging from an entry-level 2.0-litre Ingenium diesel producing 180hp to a hot 380hp supercharged 3.0-litre V6 petrol engine. A 300hp petrol will follow later in the year.

For its first year on sale, Land Rover will offer a fully-loaded £85,450 First Edition with more kit than the standard top-spec HSE. Most buyers are expected to spend around £60,000 on the desirable SUV.

Source: Land Rover

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